I spent the past few days at Dreamforce along with another 150,000 other people from around the world. I met a lot of wonderful people and had some great conversations. In fact I was able to finally meet some people in person that I have been connected to on Twitter for quite some time.

It’s amazing how these social and digital technologies are impacting the way we communicate. When I talk about being social Im referring to using social and digital technologies in two different environments.

The first is externally on public facing social channels such as Youtube, Twitter, Facebook, Linkedin, etc. These platforms are a great way to build thought leadership and a personal brand for yourself. However, oftentimes we overlook using internal social and collaboration technologies to build credibility and thought leadership within our organisations.

I always tell people I meet that using internal social networks and platforms is the best thing you can do for your career because you achieve a level of visibility in front of your peers and managers that would never otherwise be possible. In this latest episode of the #futurein5 I explore why being social is so important. You can subscribe to the YouTube channel for more videos if interested.

Start being more social now by sharing your comments below!

Author: Jacob Morgan is a keynote speaker, author (most recently of The Future of Work), and futurist

This article first appeared on Forbes