Are you dying to get ahead in your career, but can’t seem to get the momentum or your chief executive’s attention? Do you look around at others progressing, and wonder what makes that person successful in their career, and not you?

You may be the smartest, the wisest or the longest-serving employee, but if you’re still be waiting to be recognised, you need to ask yourself that awful, high-school age question: “Do I have a popularity problem?”

More often than not, a successful person is a popular one. They are successful because of their attitude and personality, their ability to network and their passion for what they do. These people are well liked and well respected, up to date with what is happening around them in their industry, their profession and their company. They are avid readers and networkers, and often have the gift of the gab when it counts. That old adage, “People do business with people they like”, still lingers in the workforce because it’s true: it’s the way people operate on a personal level as well as a professional one. It’s their chutzpah or audacity that attracts others who want to be around them and want to work with them. Word gets out, and they find success.

If you’re not sure whether you tick all these success boxes, it’s OK, because it only takes six minutes a day for you to catch up quickly. That’s only an investment of 30 minutes a week, which will pay off far more quickly than doing nothing at all.

Monday: A new working week, a new update on your professional social media. Are you on LinkedIn? Twitter? You should be, and you should be investing time in it. Read your network’s feeds and “like” what you see. Share something you find, or read a publication’s business article and forward it. In six minutes, you will remind your professional contacts that you are continuing to invest in your knowledge. Do this every week and you will stay top of mind.

Tuesday: Call someone to say hello. This is called telephonic networking. Who do you bump into regularly and say, “We must catch up”, knowing that it would be nice to, but days stretch into months before a new coffee date can be arranged. A quick phone call to say, “Hi, just checking in. How’s business?” is all you need to do to stay in their thoughts.

Wednesday: Identify one email or discussion a week that someone else should know about. Harvard Business Review published an important piece of work on the value of connectors employees who actively connect peers to others. Connectors are great source of corporate intellectual property and are quick to connect new ideas to new people, creating new business opportunities. Think about who you could introduce to a conversation that creates value.

Thursday: Send around a thought leadership article, a piece of valuable information that your colleagues would benefit from reading. When you were reading through your LinkedIn and other business publications on Monday, did you find something aligned or pertinent to your company? If so, share it with your colleagues and management via email. It shows them you’re not resting, but are motivated to keep learning more.

Friday: Everyone is more relaxed on Friday. It’s the perfect day to reach out to someone new in a lift, in a coffee line, at a work event  and introduce yourself. You never know who they are or how you may work together some time in the future.

Author: Claire Linton-Evans is a senior executive and author of Climbing the Ladder in Heels: How to Succeed in the Career Game of Snakes and Ladders.

Source: The Sunday Morning Herald.